About
Abbey Cook is a cultural strategist, trend forecaster, writer and stylist based in Brooklyn. Her expertise lies in connecting the dots of culture to keep companies on top of opportunities and ahead of the curve in their industry.
Abbey Cook has nearly 20 years of trend forecasting experience and has traveled to 50+ countries in order to seek out and create lifestyle and fashion trends. She has presented her research and forecasts to major retailers, brands and mills throughout Asia, Europe, North and South America. As a keynote speaker she has been featured at international trade shows including Première Vision & Texworld in Paris, Magic in Las Vegas, Intertextile in Shanghai and Colombiatex in Medellin. She has also been a guest speaker at Parsons, FIT, Pratt and Baruch College and is a recurring guest lecturer on trend forecasting at The International School of Luxury Management and The School of New York Times.
Abbey developed her career in Paris designing fabrics for Chanel and Jean Paul Gaultier at the textile atelier, Malhia Kent. She has worked at Martha Stewart Living, Kohler, The Color Association of the U.S., Cotton Incorporated and The Doneger Group.
She is currently a consultant, creating custom trend forecasts for trend, experiential marketing, and branding agencies. She is a lifestyle and design contributor for TABLE Magazine and Giadzy, celebrity chef Giada De Laurentiis’ lifestyle website where she writes about color, trends, culinary and design topics. Abbey serves as the consulting US Trend Editor for Trend Bible, a leading trend agency in the UK.
Abbey, along with her wife, is a co-founder of the brand The Taste Curators, where they set out to inspire joy through the connections of food, fashion and color.
Partial client list:
Square, Lego, Airbnb, Calvin Klein, Cotton Incorporated, Maison Kitsuné, GMR Marketing, The Future Laboratory, Trend Bible, Communal Creative, Giadzy, Levis, Target, Gap, Diesel, Marc Jacobs, G-Star, Scotch & Soda, Nike, Kohls, Marks & Spencer, DKNY, Zara, Toyota, Brilliant Bicycle, Bloomingdales.
Expertise:
Trend Forecasting: Trend & Cultural Research, Cultural Strategy, Macro Trends, Fashion & Design Research, Presentations, Marketing & Storytelling
Editorial: Focusing on color, design, culinary, fashion and culture
Public Speaking: Specialized topics, general trend forecasts, color and design
Color: Color Palettes, Naming and Matching
Visual Design & Creative Content: Image Research, Photography, Moodboards, Branding, Writing, Materials & Finishes, Brand Discovery