“I pretended to be a fortune teller as a kid so I became a trend forecaster.” - Abbey Cook
With two decades in trend forecasting, Abbey has moved culture forward, predicting some of the most influential trends and social movements of the past decade. She was a key player in creating the cult color that defined a generation, Millennial Pink. She has also predicted Brat Green, Butter Yellow and what became known as Valentino Pink (aka Barbie pink).
She travels the world (50+ countries), giving her an edge in leading brands, retailers, trend and marketing agencies to stay ahead of their industries. Abbey presents to Fortune 500 companies around the world, helping them lead the way in fashion and culture. She is known for her curiosity, detailed eye, strong visuals, in-depth research and keen sense of curation and storytelling.
Abbey is available for trend forecasting, creative direction, bespoke research, marketing and brand strategies. She also does prop and wardrobe styling for editorial and television.
In 2021 Abbey, along with her wife, co-founded the brand The Taste Curators, where they inspire joy through the connections of food, fashion and color. Together they have a cookbook series around food and color and have worked with various brands for collaborations, talks and events.
When not working you can find her doing (in no particular order) tap dancing, painting, finding unexpected colors and patterns around Brooklyn or drinking sparkling wine because she can always find the little things to celebrate in life.
Follow me on Instagram @abbeylcook